湖北荆州购物广场项目可行性研究报告（120页）

　　荆州购物广场项目可行性研究报告

　　目 录

　　摘 要············································································································1

　　1、研究简介············································································································ 1

　　1.1、研究目的····································································································· 1

　　1.2、研究内容····································································································· 1

　　1.3、研究方法····································································································· 1

　　2、项目概况及开发背景························································································· 2

　　2.1、项目概况····································································································· 2

　　2.2、项目开发背景······························································································ 2

　　3、项目市场状况及预测························································································· 3

　　4、项目总体定位及发展建议················································································· 4

　　5、项目开发控制点································································································· 5

　　第一部分 社会经济与城市规划研究 ······················································6

　　1、中部发展与湖北省社会经济············································································· 6

　　1.1、中部发展概述······························································································ 6

　　1.2、湖北省经济现状与发展趋势······································································ 7

　　1.3、湖北省辖市的经济发展·············································································· 8

　　2、荆州社会经济发展····························································································· 9

　　2.1、荆州概况····································································································· 9

　　2.2、荆州的社会经济环境分析········································································ 10

　　2.3、荆州招商引资概况···················································································· 15

　　2.4、荆州旅游业的发展···················································································· 15

　　3、荆州城市规划与发展······················································································· 16

　　4、分析结论·········································································································· 17

　　第二部分 荆州商业市场研究······························································ 19

　　1、荆州商业市场现状研究··················································································· 19

　　1.1、荆州商业整体市场特点············································································ 19

　　1.2、荆州的主要商圈分布················································································ 19

　　1.3、荆州商业物业的经营状况········································································ 21