duide 2013-05-03164474二星级
Source of opportunity
We initiate coverage on Powerlong with a Buy rating and 12-month NAV-
based target price of HK$3.46 (33% upside potential). As a niche developer
focused on retail properties (60% of total 2010E NAV) in China’s emerging
cities, Powerlong offers the best proxy to take advantage of fast-growing
consumption on favorable macro trends there, in our view. Its low land
cost (10% of ASP vs. peers’ 23%) should provide sufficient buffer to
mitigate execution challenges stemming from its rapid cross-regional
expansion and the launch of much larger-scale of retail mall operations in
the next three years.
Catalyst
We think the following key catalysts will help narrow the share price discount
to NAV: 1) Rental rate improvement of its shopping malls. We note the recent
rental rate achieved by the company for its Qingdao mall is on an upward trend
and we expect this to continue. 2) Potential land acquisitions: We expect
Powerlong to conclude some new acquisi tions in the next few months for
which it has already signed MOUs and locked in low land prices. 3) Continuing
strong execution in property sales, leading to better visibility on 2010
earnings growth. In the first 10 months of 2009, the company achieved Rmb1.9
bn contract sales, about 79% of our full-year forecast.
……
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