易居2011年4月兰州房地产市场月报(33页）

　　2011年4月兰州房地产市场研究报告

　　目 录

　　CRIC观点................................................................................................................................................................2

　　数字楼市 ...................................................................................................................................................................3

　　本月导读 ...................................................................................................................................................................4

　　第一篇 市场背景篇............................................................................................................................................4

　　第一章 政策资讯 .............................................................................................................................................4

　　一、全国房地产市场政策动态...................................................................................................................4

　　二、兰州房地产市场动态 ...........................................................................................................................5

　　第二章 经济环境 .............................................................................................................................................6

　　第三章 房地产投资 .........................................................................................................................................6

　　第二篇 市场分析篇.............................................................................................................................................7

　　第四章 土地篇..................................................................................................................................................7

　　一、土地资讯.................................................................................................................................................7

　　二、本月公告土地分析 ...............................................................................................................................7

　　第五章 商品住宅市场 ................................................................................................................................. 10

　　一、市场综述.............................................................................................................................................. 10

　　二、供求关系分析..................................................................................................................................... 10

　　三、供应量分析 ......................................................................................................................................... 11

　　四、成交量分析 ......................................................................................................................................... 13

　　五、成交均价分析..................................................................................................................................... 17

　　第六章 关注楼盘——城投〃金色都汇 ................................................................................................... 19

　　一、主要技术参数..................................................................................................................................... 19

　　二、四至规划及现状 ................................................................................................................................ 20

　　三、营销宣传.............................................................................................................................................. 22

　　四、 户型配比 ........................................................................................................................................... 23

　　五、 销售报价 ........................................................................................................................................... 24

　　六、 户型分析 ........................................................................................................................................... 24

　　七、 项目SWOT ....................................................................................................................................... 26

　　第七章 热点板块——黄河北板块 ............................................................................................................ 27

　　第八章 新入市项目 ...................................................................................................................................... 30

　　第九章 营销篇............................................................................................................................................... 30

　　一、营销综述.............................................................................................................................................. 30

　　二、营销策略及平面报广展示................................................................................................................ 30

　　第三篇 区域数据篇.......................................................................................................................................... 32